March Consumer Update

Reklaimers - Thanks for all the feedback over the past few weeks on a few ideas we have been working on here.  As you may have noticed, last week on your wallet screen, ‘profile rewards’ and ‘device rewards’ now show the name of the brand buying your data. This change intends to give you more visibility on who is buying your data, even though in our most recent poll, 88% of Reklaim users believe we are being transparent about who is purchasing your data.  We want that to be 100%, so we are making this change, and you can expect each week to see the brand that has purchased your data.

Additionally, we received feedback that 83% of you would prefer a weekly Paycheck system that paid you more when Reklaim earned more from the data it sold but less when Reklaim earned less. This system is currently rolling out, so if you see changes in your weekly paycheck, both up and down, this is why. Tying the paycheck to a system like this allows you to make more money as Reklaim grows.

We are working on two other things for you to keep an eye on.  The first is a faster redemption process for those who have previously redeemed.  This process will be implemented in the coming weeks so that you will be automatically approved the second time you redeem; there will be no waiting.  Note - this hasn’t been implemented yet for crypto redemptions, but that, too, is on the roadmap.

Second, expect to see a new Footprint screen in your account.  This screen which highlights how much the industry (not Reklaim) sells your data for, needs some love, so this screen will soon be replaced with a new Footprint that will highlight key statistics regarding your data, your redemption, total data points as well as your consent status, providing you with more value vs. what is currently there.

Last, thanks to all of you who participated in our Product Sample Box in February and for your patience through this first round. Our initial test of providing some of you with the product vs. the weekly paycheck was very well received by those who participated.  In fact, when asked if Reklaimers would be open to receiving products from a brand vs. their weekly paycheck, over 85% of you said yes.  As a result, we are looking to expand this program to offer more choices in the future.

That's it for now! Thanks for reading and thank you for your ongoing loyalty!