The Rise of Contextual and Changes to Targeting in Ad Tech

Killi Rebrands as Reklaim
 
reklaim Webinar - the rise of contextual and changes  to targeting in adtech

We wrapped up our 5th Reklaim webinar of 2021: The Rise of Contextual and Changes to Targeting in Ad Tech.

In yesterday’s webinar, Reklaim’s Founder and CEO Neil Sweeney discussed the following topics around contextual with a panel of experts from Oracle, MiQ Digital, Semasio and Leaf Group.

Weren’t able to attend? Not a problem. You can watch the full recap below.

Here are some key highlights from the discussion:

  • How can contextual scale?

  • Is it a fad?

  • Will it take a backseat to the cookie now that it has been delayed?

  • How do smaller publishers and long tail sites participate?

Tune in here to watch the full webinar.

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